Lowell Hays Sterling Silver Plated TCB NecklaceWear the Symbol of The King's Inner Circle The TCB necklace is more than jewelry. It's a symbol of loyalty, power, and the inner circle of The King himself. The original TCB necklaces were designed by Elvis and Priscilla, gifted only to his closest friends and entourage. In 1971, master jeweler Lowell Hays was flown to Las Vegas on Elvis's personal Lear jet to refine the design adjusting the proportions until they were exactly as Elvis envisioned.